Betsy Floyd

I'm an L.A. based freelance writer whose creative background inspires my approach to projects ranging from landing pages to content development for small businesses. I'm ultimately a storyteller, so I strive to illuminate every person/ business's story and bring out its most compelling aspects. Website | Instagram

25 Lusk is Determined as Ever

I’d never heard of the term “approachable fine dining” until I watched a video of 25 Lusk’s executive chef, Matthew Dolan, describe his restaurant as such. I didn’t quite grasp the concept until I interviewed Matthew for myself and learned about 25 Lusk’s approach: it’s a high-end vibe without pretension and an ingredient-forward menu without oversimplification…

CatHead’s BBQ: Here Through Thick & Thin

CatHead’s BBQ is owned by Richard Park and Pam Schafer, professionally trained chefs who are partners in business and life. They’re dedicated to serving the neighborhood with the best barbeque dishes, drawing inspiration and flavors from a variety of North American regions…

The Cadillac Bar & Grill: Keeping a Legacy Alive

The Cadillac Bar & Grill has a long history as a social and cultural institution. It’s more than a restaurant: it’s a place where life is brimming to the top. Since the 1980s, people have flocked to The Cadillac from cities away, just to get a taste of the vivacious entertainment and authentic Tex Mex cuisine…

Novy: A Neighborhood Gem Weathering The Storm

Novy, which is located in Noe Valley, serves classic Greek fare and California cuisine in a homey, chic setting. Owned by siblings Kathryn and Kristen Gianaras, whose parents have owned the building since 1977, Novy has been in operation for just five years and has already turned into a neighborhood staple that local customers can’t do without…

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